The Shift Shop exists to reimagine the way we all work and live.

I am an intersectional feminist work-life influencer, coach, and facilitator. Women, consciously or not, bear the weight of juggling multiple roles, whether it's holding down one or more jobs, managing households, or performing countless other tasks that often go unnoticed. Women's contributions are immense and undeniable, showcasing a formidable strength. It is imperative that we take a moment to acknowledge and commend all the visible and invisible efforts we make. Let us collaborate to devise work strategies that prioritize your well-being and that of your team.

Concentrations & Themes

“How We Work” Conversations

Nervous System Health and Healing

Coaching 1:1 and Teams

Elizabeth O’Brien, LPC

Coach, facilitator, yes, board certified psychotherapist, and professional holder of space!

I’m here to have these conversations, build workshops, learnings, and opportunities on how to work smarter and with more heart, without compromising our professionalism, expertise, and the myriad other aspects of our work, including spirituality!

I partner with other entrepreneurial educators, researchers, psychotherapists, wellness practitioners, and artists working to pivot businesses toward abundance, resiliency, and sustainability.

The goal is always to help entrepreneurs and businesses identify invisible labor in the workplace, move towards an intersectional-feminist business model. This strategic framework prioritizes inclusivity, diversity, belonging and equity in all aspects of business operations. This approach recognizes the interconnected nature of gender, race, ethnicity, class, sexuality, ability, and other social identities, aiming to address systemic inequalities and create opportunities for all individuals to thrive within the business ecosystem. Through an intersectional-feminist lens, businesses can strive to promote social justice, challenge stereotypes, and foster environments that empower marginalized communities., and embody equitable values.

In our first year, we created two paramount events focused on healing while understanding burnout, the nuances, and all the ways we are bound to our routines.

The Shift Shop hosted our Inaugural Program at Echo Contemporary Art Gallery in Atlanta, Ga. The event served as an opportunity for our amazing community to come together and celebrate the disruption we’re creating for woman-identifying business people.

Our second event, Invisible Labor, Visible Burnout supported a more intimate cohort with a one-day workshop held at The Lola, in Atlanta, GA. In this workshop, we prioritized a nurturing, slow rhythm and centered consent, inviting our guests to consciously accept and choose (or not) every aspect of their learning.

What Our Particpants Say

  • "Being in a space with art and women where truths could be shared just felt right and like a relief–The vibe actually shifted something in me."

  • "I love the circular feminine model of leadership! So different than the hierarchical patriarchal model so many of us were taught and have learned."

  • "A supportive, inclusive group of women supporting women"

  • "You can create a business that works for you and it doesn’t need to fit into the traditional framework. As women we are all feeling this.. so I just feel validated and part of a larger community."

  • "I loved the act of being in community and the process of the event. Very aligned with how we believe things can operate in ways that shift the dominant norms."

  • "Naming out loud what needs to be said, healing and amplifying together."